Visit SC Johnson

Up to 1 hour, 30 minutes

This tour is perfect for those who want a close, in-depth look at SC Johnson’s inspired architecture. The tour features the Frank Lloyd Wright-designed Administration Building, the Research Tower as well as Fortaleza Hall (which includes the Timeline Tunnel and The Lily Pad gift shop).

While on tour, guests have time to explore the new exhibit in the SC Johnson Gallery: At Home with Frank Lloyd Wright. In celebration of Frank Lloyd Wright’s birth in Wisconsin 150 years ago this year, SC Johnson presents the latest installment titled On the Wright Trail. The gallery will include examples of Wright’s architectural designs, furniture and textiles, and the exhibition focuses on some of the famed architect’s most iconic buildings. Artworks from the Frank Lloyd Wright Foundation and SC Johnson collections are shown alongside large-scale photographs of Wright interiors and many of the locations and settings of his buildings, offering the viewer an unprecedented opportunity to study the architect’s design practice across different areas, media, and time.

The exhibition covers almost the entirety of the Frank Lloyd Wright Trail in Wisconsin—from both his youthful and mature experiments in and around Spring Green to groundbreaking homes in Madison and Milwaukee—through the inclusion of twenty-six models of some of the architect’s greatest designs, crafted by retired Janesville architect, Ron Olsen.

Up to 1 hour

The free Wingspread tour highlights remarkable features such as the home’s disappearing dining table, its teepee-inspired clerestory ceiling in the great room, and the cantilevered “Romeo and Juliet” balcony bedroom.

In 1998, fourth generation SC Johnson leader Sam Johnson recreated his father's 1935 expedition from Racine, Wisconsin, to Fortaleza, Brazil. He wanted to reconnect with the memory of his father and to reinvigorate the company's spirit of adventure. But even more than an adventure, it became a journey about family. In 2000, Sam produced a film about the trip, and shared his deepest personal feelings about reconnecting with his father. The film has since reached countless audiences with its messages about parents and children, love and support. The Washington Post called it "a personal epilogue to the importance of family." The Tribune Review said "'Carnaúba' is one of the most beautiful and artistic documentaries to be produced in a long time." Carnaúba: A Son's Memoir runs about 1 hour.

Commissioned by SC Johnson for the 1964-1965 World's Fair, the Academy Award-winning film To Be Alive! offered an uncommon blend of authenticity, social progress and optimism. Former U.S. President Dwight Eisenhower called it "... a most imaginative film and very beautifully done. It shows the world through the children's eyes, where there is no room for prejudice or arrogance." With its exuberance and focus on the joy of being alive, the film became one of the most popular exhibits at the Fair. To Be Alive! runs about 20 minutes.